Trademarks: look up an existing trademark without a lawyer – Alex Genadinik

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In this course you will learn how to look up trademarks, and determine whether your website, app, podcast or any other kind of a brand infringes on another trademark.

It is extremely important to check for existing trademarks before you start any kind of business

You may not be planning to get a trademark of your own, but you absolutely must determine whether the company name or brand you are planning to create will infringe on another existing trademark. If it will, you may have to re-do your entire website and all the branding that you posted all over the web. That would be an absolute nightmare, and this course helps you avoid all that.

Save money on not having to hire a lawyer

if you had to consult with a lawyer every time you needed to check whether you would be infringing on another trademark, it would quickly become expensive! Knowing how to do it on your own saves you A LOT of money and time!

Course Curriculum

Course introduction

• Course introduction (1:56)
• How to use the discussion to get my personal feedback for you and your business (1:17)
• Disclaimer (1:10)

Trademark fundamentals

• Two reasons to check for a trademark Preview (2:32)
• Difference between a trademark, copyright, and a patent Preview (4:10)

Researching a trademark

• Lets explore USPTO.GOV Preview (2:29)
• Using Trademark Electronic Search System (TESS) to look up existing trademarks-1 (8:22)
• Using Trademark Electronic Search System (TESS) to look up existing trademarks-2 (7:24)
• Should you register a trademark? Pros and cons (3:54)

Conclusion

• Your opinion matters to me. I want to make sure you love the course (2:18)

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