Copy School 2020 – Copyhackers

Question and Answer

What is Career-defining question?

Career-defining question is for digital marketers, entrepreneurs and the well-paid copywriters who write for them: What’s the difference between a marketing campaign that generates record-breaking profits, vaults you to the top of your industry, and has you jet-setting to Lake Tahoe for your next team off-site… … and one that barely breaks even and leaves you shoulder-shrugging on your post mortem Zoom call as you wonder where the f*ck things went so wrong?.

How does Career-defining question write?

Career-defining question for digital marketers, entrepreneurs and the well-paid copywriters who write for them: What’s the difference between a marketing campaign that generates record-breaking profits, vaults you to the top of your industry, and has you jet-setting to Lake Tahoe for your next team off-site… … and one that barely breaks even and leaves you shoulder-shrugging on your post mortem Zoom call as you wonder where the f*ck things went so wrong?

What is YOU?

YOU is IF GUESSED… … how life-changing your digital course, software or coaching program is..

How does YOU GUESSED…?

IF YOU GUESSED… … how life-changing your digital course, software or coaching program is.

What is You’d?

You’d is be wrong..

How does You’d be?

You’d be wrong.

What is …?

… is how many upsells, downsells, tripwires, surveys, pixels and ninja stars you’ve managed to sprinkle across the world’s most “epic” funnel. You’d be wrong..

How does … surveys,?

… how many upsells, downsells, tripwires, surveys, pixels and ninja stars you’ve managed to sprinkle across the world’s most “epic” funnel. You’d be wrong.

What is …?

… is how many 5-figure checks you’ve anxiously signed off on for high-level consultants, coaches and masterminds to tell you WHAT to do but not how to do it..

How does … checks?

… how many 5-figure checks you’ve anxiously signed off on for high-level consultants, coaches and masterminds to tell you WHAT to do but not how to do it.

What is You’d?

You’d is be wrong..

How does You’d be?

You’d be wrong.

What is …?

… is how many late nights curled up in fetal, praying to all that’s good and pixely that your copy somehow converts..

How does … curled up?

… how many late nights curled up in fetal, praying to all that’s good and pixely that your copy somehow converts.

What is You’d?

You’d is still be wrong..

How does You’d still be?

You’d still be wrong.

What is every top-in-class marketer,?

every top-in-class marketer, is Because as copywriter or business owner will tell you… cash doesn’t change hands, lives don’t get impacted, and YOUR biz doesn’t get rewarded with record-breaking profits until… YOUR COPY CONVERTS..

How does every top-in-class marketer, will tell?

Because as every top-in-class marketer, copywriter or business owner will tell you… cash doesn’t change hands, lives don’t get impacted, and YOUR biz doesn’t get rewarded with record-breaking profits until… YOUR COPY CONVERTS.

What is The real reason copywriters and marketers?

The real reason copywriters and marketers is Which is also… drink..

How does The real reason copywriters and marketers is also…?

Which is also… The real reason copywriters and marketers drink.

What is Don Draper’s fictional swag?

Don Draper’s fictional swag is Don’t let fool you..

How does Don Draper’s fictional swag Don’t let?

Don’t let Don Draper’s fictional swag fool you.

What is Drinking?

Drinking is is not an emphatic glass-clink to celebrate a job well done..

How does Drinking is not?

Drinking is not an emphatic glass-clink to celebrate a job well done.

What is It’s?

It’s is to calm the PTSD from that last time you hit “share” on a Google doc with your client or the higher ups and prayed to the copy gods that it actually converts. It’s to grapple with the existential crisis that comes from stress-eating Cliff bars on a Sunday night and toggling through Spotify playlists waiting for inspiration to strike..

How does It’s calm?

It’s to calm the PTSD from that last time you hit “share” on a Google doc with your client or the higher ups and prayed to the copy gods that it actually converts. It’s to grapple with the existential crisis that comes from stress-eating Cliff bars on a Sunday night and toggling through Spotify playlists waiting for inspiration to strike.

What is It’s?

It’s is to feign the confidence that you actually know what you’re doing when you get assigned an email sequence or sales page - while on the inside you’re helplessly trying to pacify a pitchfork-wielding mob of inner voices..

How does It’s feign?

It’s to feign the confidence that you actually know what you’re doing when you get assigned an email sequence or sales page - while on the inside you’re helplessly trying to pacify a pitchfork-wielding mob of inner voices.

What is last win?

last win is (Was that a fluke?... Can I do it again?... Am I a one hit wonder like those Macarena dudes?... Should I just quit while my reputation and ego are intact?) Or if you’re a business owner… It’s to soothe the shot nerves from the last time you had to patch together a 5-minute copy education from the blogosphere in order to whip up the landing page, sales page and sales emails that would actually get your product into the hands of customers..

How does last win (Was?

(Was that last win a fluke?... Can I do it again?... Am I a one hit wonder like those Macarena dudes?... Should I just quit while my reputation and ego are intact?) Or if you’re a business owner… It’s to soothe the shot nerves from the last time you had to patch together a 5-minute copy education from the blogosphere in order to whip up the landing page, sales page and sales emails that would actually get your product into the hands of customers.

What is the pressure?

the pressure is So yea.. is real Insta-Pot stuck on high, real..

How does the pressure is?

So yea.. the pressure is real Insta-Pot stuck on high, real.

What is adrenals?

adrenals is Overtaxed with no amount of adaptogens that can fix it real..

How does adrenals Overtaxed?

Overtaxed adrenals with no amount of adaptogens that can fix it real.

What is it’s?

it’s is And justified..

How does it’s justified.?

And it’s justified.

What is reality,?

reality, is Cause in everything you do in your career and business depends on it..

How does reality, Cause?

Cause in reality, everything you do in your career and business depends on it.

What is Copy School 2020 -?

Copy School 2020 - is Get Copyhackers, Only Price $207 Allow me to be blunt... Without the copy, the lofty acquisition goals you whiteboarded for that SaaS you spent 19 months coding are just that..

How does Copy School 2020 - Get?

Get Copy School 2020 - Copyhackers, Only Price $207 Allow me to be blunt... Without the copy, the lofty acquisition goals you whiteboarded for that SaaS you spent 19 months coding are just that.

What is the copy,?

the copy, is Without your online course (aka the reason your friends and family barely recognize you anymore) doesn’t enroll a single student..

How does the copy, barely recognize?

Without the copy, your online course (aka the reason your friends and family barely recognize you anymore) doesn’t enroll a single student.

What is the copy,?

the copy, is Without the cash you’re sending to Zucks to put you in front of a hyper-targeted audience does nothing but help him target another 50-acre estate off the Amalfi coast..

How does the copy, sending?

Without the copy, the cash you’re sending to Zucks to put you in front of a hyper-targeted audience does nothing but help him target another 50-acre estate off the Amalfi coast.

What is the copy,?

the copy, is Without your “next level” funnel that you spent all of last quarter’s marketing budget on is nothing but a set of lines and empty boxes spread out across an overpriced flow chart..

How does the copy, spent?

Without the copy, your “next level” funnel that you spent all of last quarter’s marketing budget on is nothing but a set of lines and empty boxes spread out across an overpriced flow chart.

What is The skeleton?

The skeleton is of a real-world marketing campaign..

How does The skeleton campaign.?

The skeleton of a real-world marketing campaign.

What is The dead bones?

The dead bones is of a rotting digital carcass..

How does The dead bones rotting?

The dead bones of a rotting digital carcass.

What is the beating heart,?

the beating heart, is Without flesh and connective tissue that actually makes things MOVE..

How does the beating heart, actually makes?

Without the beating heart, flesh and connective tissue that actually makes things MOVE.

What is The “STUFF”?

The “STUFF” is that actually makes the cash register ring. In short, nothing happens until your copy converts. Nothing changes until your copy consistently and predictably gets the “yes.” And gets it at scale..

How does The “STUFF” actually makes?

The “STUFF” that actually makes the cash register ring. In short, nothing happens until your copy converts. Nothing changes until your copy consistently and predictably gets the “yes.” And gets it at scale.

What is Writing High-Converting Copy?

Writing High-Converting Copy is And that’s why… is the Single Most Profitable Skill You Will EVER Master in Your Business or Career WE’VE PROVEN IT OVER AND OVER AGAIN..

How does Writing High-Converting Copy is?

And that’s why… Writing High-Converting Copy is the Single Most Profitable Skill You Will EVER Master in Your Business or Career WE’VE PROVEN IT OVER AND OVER AGAIN.

What is you?

you is When master the ability to quickly and confidently write high-converting copy, you’re arming yourself and your company with an invaluable $1,000 per hour skill..

How does you confidently write high-?

When you master the ability to quickly and confidently write high-converting copy, you’re arming yourself and your company with an invaluable $1,000 per hour skill.

What is These wins?

These wins is didn’t come from months or years of learning and laboring..

How does These wins didn’t come?

These wins didn’t come from months or years of learning and laboring.

What is They?

They is were earned in literally MINUTES or HOURS of knowing exactly what to do in order to generate dramatic “we be moving our biz into a 2,500 square foot loft with exposed brick” results..

How does They were earned?

They were earned in literally MINUTES or HOURS of knowing exactly what to do in order to generate dramatic “we be moving our biz into a 2,500 square foot loft with exposed brick” results.

What is THIS SKILL?

THIS SKILL is IS LITERALLY PRICELESS..

How does THIS SKILL IS LITERALLY?

THIS SKILL IS LITERALLY PRICELESS.

What is When?

When is BECAUSE… you FINALLY have the confidence to turn your words into revenue, everything changes..

How does When FINALLY have?

BECAUSE… When you FINALLY have the confidence to turn your words into revenue, everything changes.

What is you?

you is When FINALLY have the ability to turn your Macbook Pro into a weapon of mass conversion, everything changes..

How does you FINALLY have?

When you FINALLY have the ability to turn your Macbook Pro into a weapon of mass conversion, everything changes.

What is you?

you is When FINALLY have the Kanye-level confidence that comes from knowing what you’re doing rather than guessing and praying (aka the GAP method), you can hit “share” on that g- doc while sporting the world’s ugliest khakis and still feel like a million bucks. Hell, you can be “socks and sandals” guy and still strut out of the office at 5:01pm with your proverbial middle fingers in the air..

How does you FINALLY have?

When you FINALLY have the Kanye-level confidence that comes from knowing what you’re doing rather than guessing and praying (aka the GAP method), you can hit “share” on that g- doc while sporting the world’s ugliest khakis and still feel like a million bucks. Hell, you can be “socks and sandals” guy and still strut out of the office at 5:01pm with your proverbial middle fingers in the air.

What is #dontbethatguy If?

#dontbethatguy If is you’re a marketer or business owner, this means: Being able to login to Hubspot, ActiveCampaign, Mailchimp, etc. at 2:04 pm and celebrate new sales notifications in Stripe or Paypal at 2:15 pm..

How does #dontbethatguy If means:?

#dontbethatguy If you’re a marketer or business owner, this means: Being able to login to Hubspot, ActiveCampaign, Mailchimp, etc. at 2:04 pm and celebrate new sales notifications in Stripe or Paypal at 2:15 pm.

What is bootstrap?

bootstrap is Being able to more effectively instead of trying to find a copywriter who either doesn’t know their value or is looking to take 2% equity on something that doesn’t exist yet..

How does bootstrap Being?

Being able to bootstrap more effectively instead of trying to find a copywriter who either doesn’t know their value or is looking to take 2% equity on something that doesn’t exist yet.

What is flash sales,?

flash sales, is Being able to capitalize on new campaigns and, yes, the world’s most epic funnel - without worrying about how those “hungry empty boxes” will actually get fed. If you’re an in-house or freelance copywriter, this means: Proactively pursuing bigger projects instead of self-sabotaging out of your fear of not being able to deliver..

How does flash sales, Being?

Being able to capitalize on flash sales, new campaigns and, yes, the world’s most epic funnel - without worrying about how those “hungry empty boxes” will actually get fed. If you’re an in-house or freelance copywriter, this means: Proactively pursuing bigger projects instead of self-sabotaging out of your fear of not being able to deliver.

What is higher fees,?

higher fees, is Being able to quote negotiate a hefty raise or pushback on the pushback because you KNOW your copy makes you indispensable and invaluable..

How does higher fees, Being?

Being able to quote higher fees, negotiate a hefty raise or pushback on the pushback because you KNOW your copy makes you indispensable and invaluable.

What is a client?

a client is Being able to pinpoint where is leaving money on the table, and swooping in to save the day with your skills - while cashing bigger checks in the process..

How does a client Being?

Being able to pinpoint where a client is leaving money on the table, and swooping in to save the day with your skills - while cashing bigger checks in the process.

What is the rewards of this skill?

the rewards of this skill is So if are so disproportionately high, why do most marketers (and some copywriters) treat copy like a close-talking lepper?.

How does the rewards of this skill are so?

So if the rewards of this skill are so disproportionately high, why do most marketers (and some copywriters) treat copy like a close-talking lepper?

What is IT’S?

IT’S is KINDA SCARY..

How does IT’S KINDA?

IT’S KINDA SCARY.

What is Cause?

Cause is even though it’s the most profitable skill, it’s also the most subjective and confronting..

How does Cause also?

Cause even though it’s the most profitable skill, it’s also the most subjective and confronting.

What is you?

you is As sit at your laptop with a Google Doc open, you wonder things like... … Am I doing this right?.

How does you sit?

As you sit at your laptop with a Google Doc open, you wonder things like... … Am I doing this right?

What is … Does?

… Does is this sound too salesy?.

How does … Does too salesy??

… Does this sound too salesy?

What is … Are?

… Are is these words gonna convert?.

How does … Are gonna?

… Are these words gonna convert?

What is I?

I is Or am wasting my time with something that’s already dead before I even hit send or publish?.

How does I am?

Or am I wasting my time with something that’s already dead before I even hit send or publish?

What is apps?

apps is There are that tell you what grade level your writing is at..

How does apps are?

There are apps that tell you what grade level your writing is at.

What is plugins?

plugins is There are that will tell you if a word is spelled wrong..

How does plugins are?

There are plugins that will tell you if a word is spelled wrong.

What is bots?

bots is There are that will autocomplete a common sentence..

How does bots are?

There are bots that will autocomplete a common sentence.

What is plugin,?

plugin, is But there’s NO app or bot that will tell you if your copy is any good..

How does plugin, NO?

But there’s NO plugin, app or bot that will tell you if your copy is any good.

What is the market?

the market is Only and your merchant account can tell you that..

How does the market can tell?

Only the market and your merchant account can tell you that.

What is they?

they is And rest assured, will..

How does they rest assured,?

And rest assured, they will.

What is cold hard numbers?

cold hard numbers is In that don’t CARE how many Saturday nights you spent stress-eating cliff bars in front of a laptop..

How does cold hard numbers don’t CARE?

In cold hard numbers that don’t CARE how many Saturday nights you spent stress-eating cliff bars in front of a laptop.

What is much time and money?

much time and money is Or how you spent creating that thing you’re trying to sell..

How does much time and money spent creating?

Or how much time and money you spent creating that thing you’re trying to sell.

What is it’s?

it’s is That’s why far safer to share a social post and pat yourself on the back for those 300 likes than it is to fire off a 300 word sales email and feel like a helpless hack as the Mailchimp monkey laughs at your whopping 1% CTR..

How does it’s share?

That’s why it’s far safer to share a social post and pat yourself on the back for those 300 likes than it is to fire off a 300 word sales email and feel like a helpless hack as the Mailchimp monkey laughs at your whopping 1% CTR.

What is An unfair advantage?

An unfair advantage is to anyone courageous enough to master it?.

How does An unfair advantage master?

An unfair advantage to anyone courageous enough to master it?

What is You?

You is already know the answer..

How does You already know?

You already know the answer.

What is If?

If is Simply put… you’re responsible for generating revenue inside your business or a client’s business - you’re responsible for gaining outcome-based mastery over this skill..

How does If Simply put…?

Simply put… If you’re responsible for generating revenue inside your business or a client’s business - you’re responsible for gaining outcome-based mastery over this skill.

What is Copy School 2020 -?

Copy School 2020 - is Get Copyhackers, Only Price $207 The Proven 3-Step Path to Results-Based Mastery (and declaring yourself the Most Profitable Person in the Room) Step 1: Master the Places Where Cash Changes Hands The reason most founders, copywriters and marketers give up in their pursuit towards mastery is because they’re literally trying to master everything..

How does Copy School 2020 - Get?

Get Copy School 2020 - Copyhackers, Only Price $207 The Proven 3-Step Path to Results-Based Mastery (and declaring yourself the Most Profitable Person in the Room) Step 1: Master the Places Where Cash Changes Hands The reason most founders, copywriters and marketers give up in their pursuit towards mastery is because they’re literally trying to master everything.

What is insanity.?

insanity. is Which is pure.

How does insanity. is?

Which is pure insanity.

What is Facebook Ads?

Facebook Ads is Unlike or SEO - which are barely old enough to order a cheap whiskey from a Canadian dive - copywriting has been around for over 120 freakin’ years..

How does Facebook Ads are barely?

Unlike Facebook Ads or SEO - which are barely old enough to order a cheap whiskey from a Canadian dive - copywriting has been around for over 120 freakin’ years.

What is The amount of techniques,?

The amount of techniques, is philosophies, schools-of-thought and the places to apply them are nearly endless..

How does The amount of techniques, apply?

The amount of techniques, philosophies, schools-of-thought and the places to apply them are nearly endless.

What is seasoned copywriters never?

seasoned copywriters never is That’s why even quite feel like they’ve “made it” or that they’re “good enough.” The goal posts for mastery are blurrier than a Jackson Pollock to those people in Bird Box..

How does seasoned copywriters never quite feel like?

That’s why even seasoned copywriters never quite feel like they’ve “made it” or that they’re “good enough.” The goal posts for mastery are blurrier than a Jackson Pollock to those people in Bird Box.

What is we?

we is So to that say “screw it.” Don’t shoot for this elusive thing called “mastery.” Instead, develop results-based mastery over the key marketing funnel assets where cash changes hands..

How does we say “screw?

So to that we say “screw it.” Don’t shoot for this elusive thing called “mastery.” Instead, develop results-based mastery over the key marketing funnel assets where cash changes hands.

What is Your Facebook and Instagram Ads?

Your Facebook and Instagram Ads is (to turn strangers into traffic) 3..

How does Your Facebook and Instagram Ads turn?

Your Facebook and Instagram Ads (to turn strangers into traffic) 3.

What is Your Landing Page?

Your Landing Page is (to turn traffic into leads) 4..

How does Your Landing Page turn?

Your Landing Page (to turn traffic into leads) 4.

What is Your Emails?

Your Emails is (to turn leads into primed prospects) 5..

How does Your Emails turn?

Your Emails (to turn leads into primed prospects) 5.

What is Your Sales Page?

Your Sales Page is (to turn primed prospects into customers) Gain results-based mastery over these 5 cash-changing junctures, and you’ll NEVER have to worry about your ability to generate revenue in your business again..

How does Your Sales Page turn primed?

Your Sales Page (to turn primed prospects into customers) Gain results-based mastery over these 5 cash-changing junctures, and you’ll NEVER have to worry about your ability to generate revenue in your business again.

What is Speed:?

Speed: is Step 2: Need for Never start from scratch..

How does Speed: Step?

Step 2: Need for Speed: Never start from scratch.

What is High-converting copy?

High-converting copy is is meant to be written fast..

How does High-converting copy is meant?

High-converting copy is meant to be written fast.

What is It’s?

It’s is not a study game..

How does It’s not?

It’s not a study game.

What is a a founder,?

a a founder, is As a marketer, business owner... or as a busy-ass copywriter who wants to serve all those clients fighting for your keyboard, you don’t have endless hours to labor over your Macbook while throwing back 18 Starbucks refills..

How does a a founder, wants?

As a a founder, a marketer, business owner... or as a busy-ass copywriter who wants to serve all those clients fighting for your keyboard, you don’t have endless hours to labor over your Macbook while throwing back 18 Starbucks refills.

What is You?

You is don’t have time to play a poor man’s game of copywriting chicken with the blinking cursor..

How does You don’t have?

You don’t have time to play a poor man’s game of copywriting chicken with the blinking cursor.

What is Your CMO -?

Your CMO - is your client - your employees - they can’t “wait” until you feel inspired enough to write the copy that keeps everyone, including the company’s Bernese mountain dog, fed. And that’s actually an advantage for you..

How does Your CMO - can’t “wait”?

Your CMO - your client - your employees - they can’t “wait” until you feel inspired enough to write the copy that keeps everyone, including the company’s Bernese mountain dog, fed. And that’s actually an advantage for you.

What is killer sales?

killer sales is Because copy happens fast..

How does killer sales copy happens fast.?

Because killer sales copy happens fast.

What is the top-performing copywriters?

the top-performing copywriters is And that’s why on the planet NEVER start from scratch - they start with the proven templates, frameworks and processes that churn out record-breaking copy in half the time it takes you to labor over that stuff that makes your stomach churn the second you hit “share.” Step 3: Recognize Copy as the Universal Blood Type of Your Marketing Campaign You’re probably just as sick as we are of every marketing person on the planet professing their thing as “the most important thing” - SEO, CRO, funnels, high ticket services, ascension paths, inbound marketing, conversational marketing, etc. Endless, right?.

How does the top-performing copywriters NEVER start?

And that’s why the top-performing copywriters on the planet NEVER start from scratch - they start with the proven templates, frameworks and processes that churn out record-breaking copy in half the time it takes you to labor over that stuff that makes your stomach churn the second you hit “share.” Step 3: Recognize Copy as the Universal Blood Type of Your Marketing Campaign You’re probably just as sick as we are of every marketing person on the planet professing their thing as “the most important thing” - SEO, CRO, funnels, high ticket services, ascension paths, inbound marketing, conversational marketing, etc. Endless, right?

What is the one thing?

the one thing is But they ALL HAVE IN COMMON is the requirement for high-converting copy..

How does the one thing ALL HAVE?

But the one thing they ALL HAVE IN COMMON is the requirement for high-converting copy.

What is Copy?

Copy is is the great unifier..

How does Copy is?

Copy is the great unifier.

What is It’s?

It’s is the O-Negative blood type that generously pumps its profit-generating power into EVERYTHING you’ll ever do in your marketing..

How does It’s generously pumps?

It’s the O-Negative blood type that generously pumps its profit-generating power into EVERYTHING you’ll ever do in your marketing.

What is It?

It is was the “thing” in 1920. And it’ll still be the thing in 2020 and beyond..

How does It was?

It was the “thing” in 1920. And it’ll still be the thing in 2020 and beyond.

What is it?

it is When comes to marketing, copy is an immortal Taoist sage who’s sipped from the fountain of youth and bottled that sh*t up for safekeeping..

How does it comes?

When it comes to marketing, copy is an immortal Taoist sage who’s sipped from the fountain of youth and bottled that sh*t up for safekeeping.

What is You?

You is can blame it for being too humble..

How does You can blame?

You can blame it for being too humble.

What is You?

You is can resist it..

How does You can resist?

You can resist it.

What is You?

You is can pretend it doesn’t exist or that it doesn’t matter..

How does You can pretend?

You can pretend it doesn’t exist or that it doesn’t matter.

What is that attitude,?

that attitude, is But with it’ll likely outlast you and your business..

How does that attitude, likely?

But with that attitude, it’ll likely outlast you and your business.

What is It’s?

It’s is time to let bygones be bygones and finally make peace with this most profitable skill..

How does It’s let?

It’s time to let bygones be bygones and finally make peace with this most profitable skill.

What is these key assets.?

these key assets. is And that means committing to actually mastering.

How does these key assets. means committing?

And that means committing to actually mastering these key assets.

What is “blog?

“blog is Not just being smart” and name-dropping Ogilvy every chance you get. Not just learning the “101” stuff on Udemy..

How does “blog just being?

Not just being “blog smart” and name-dropping Ogilvy every chance you get. Not just learning the “101” stuff on Udemy.

What is evergreen skills and strategies?

evergreen skills and strategies is But actually acquiring and applying the repeatable, that have helped create repeatable 6- and 7-figure wins for the brands, businesses and software programs you use everyday..

How does evergreen skills and strategies actually acquiring?

But actually acquiring and applying the repeatable, evergreen skills and strategies that have helped create repeatable 6- and 7-figure wins for the brands, businesses and software programs you use everyday.

What is you’re?

you’re is If ready to do that… we’re initiating a brand new breed of copywriter and marketer: The Most Profitable Person in the Room™ (noun) ORIGIN: COPY SCHOOL 2020 Definition: A confident, well-paid copywriter, marketer or business owner who’s developed the skills to generate profits on demand by mastering the 5 key junctures where cash changes hands: your website, ads, landing pages, emails and sales pages..

How does you’re do?

If you’re ready to do that… we’re initiating a brand new breed of copywriter and marketer: The Most Profitable Person in the Room™ (noun) ORIGIN: COPY SCHOOL 2020 Definition: A confident, well-paid copywriter, marketer or business owner who’s developed the skills to generate profits on demand by mastering the 5 key junctures where cash changes hands: your website, ads, landing pages, emails and sales pages.

What is you?

you is “Cool, but can like... use that in a sentence?” F-ya we can..

How does you can?

“Cool, but can you like... use that in a sentence?” F-ya we can.

What is Here’s?

Here’s is what it means to be the “MPP”... It means that… … as a copywriter, you’ve de-commoditized yourself and set yourself up to charge A-list fees to A-list clients by mastering the critical junctures where cash changes hands..

How does Here’s means?

Here’s what it means to be the “MPP”... It means that… … as a copywriter, you’ve de-commoditized yourself and set yourself up to charge A-list fees to A-list clients by mastering the critical junctures where cash changes hands.

What is …?

… is as a marketer or founder, you’ve given yourself and your team results-based mastery over needle-moving assets so that you can raise your in-house “profit quotient” and never be straight-jacketed in your ability to make good on those aggressive goals you set last quarter..

How does … given?

… as a marketer or founder, you’ve given yourself and your team results-based mastery over needle-moving assets so that you can raise your in-house “profit quotient” and never be straight-jacketed in your ability to make good on those aggressive goals you set last quarter.

What is …?

… is as anyone directly responsible for generating revenue in your business, you’ve gained the confidence, clarity and processes for getting the “yes.” Getting it fast..

How does … gained?

… as anyone directly responsible for generating revenue in your business, you’ve gained the confidence, clarity and processes for getting the “yes.” Getting it fast.

What is it?

it is And getting at scale..

How does it getting?

And getting it at scale.

What is Better Team To Help?

Better Team To Help is Why There’s No You Become the Most Profitable Person in the Room in 2020 Joanna’s the founder of Copyhackers and the creator of conversion copywriting..

How does Better Team To Help No?

Why There’s No Better Team To Help You Become the Most Profitable Person in the Room in 2020 Joanna’s the founder of Copyhackers and the creator of conversion copywriting.

What is She’s?

She’s is written copy for the likes of Metalab, Shopify, QuickSprout, Crazy Egg, BT, Tesco, Buffer, Edgar and Wistia..

How does She’s written?

She’s written copy for the likes of Metalab, Shopify, QuickSprout, Crazy Egg, BT, Tesco, Buffer, Edgar and Wistia.

What is she’s?

she’s is And been invited to teach conversion copy on 50+ international stages including INBOUND, Mozcon, Call to Action Conference, Jeff Walker’s PLF Event, Copyblogger, Problogger and ConversionXL Live..

How does she’s been invited?

And she’s been invited to teach conversion copy on 50+ international stages including INBOUND, Mozcon, Call to Action Conference, Jeff Walker’s PLF Event, Copyblogger, Problogger and ConversionXL Live.

What is The creator?

The creator is of the “coaching the conversion” method, Ry Schwartz has been the not-so-secret hired gun behind dozens of 6- and 7-figure product launches and evergreen funnels. He’s written for and/or consulted with top online businesses like Amy Porterfield, Todd Herman, London Real, Josh Shipp, Jasmine Starr and Dan Martell..

How does The creator “coaching?

The creator of the “coaching the conversion” method, Ry Schwartz has been the not-so-secret hired gun behind dozens of 6- and 7-figure product launches and evergreen funnels. He’s written for and/or consulted with top online businesses like Amy Porterfield, Todd Herman, London Real, Josh Shipp, Jasmine Starr and Dan Martell.

What is JOANNA AND RY?

JOANNA AND RY is TOGETHER, HAVE BEEN FEATURED GUEST TRAINERS FOR: MARIE FORLEO -- AMY PORTERFIELD -- TEACHABLE -- CONVERTKIT -- LEADPAGES -- STRIPE ATLAS -- SPROUT SOCIAL -- NATHALIE LUSSIER -- DEADLINE FUNNEL -- THINKIFIC -- HUBSPOT -- PODIA INTRODUCING... Copy School 2020 The Most Profitable Person in the Room™ Edition The most insanely comprehensive, ROI-focused copywriting training on the planet, engineered to make EVERY critical part of your marketing funnel more profitable from Day 1..

How does JOANNA AND RY HAVE BEEN FEATURED?

TOGETHER, JOANNA AND RY HAVE BEEN FEATURED GUEST TRAINERS FOR: MARIE FORLEO -- AMY PORTERFIELD -- TEACHABLE -- CONVERTKIT -- LEADPAGES -- STRIPE ATLAS -- SPROUT SOCIAL -- NATHALIE LUSSIER -- DEADLINE FUNNEL -- THINKIFIC -- HUBSPOT -- PODIA INTRODUCING... Copy School 2020 The Most Profitable Person in the Room™ Edition The most insanely comprehensive, ROI-focused copywriting training on the planet, engineered to make EVERY critical part of your marketing funnel more profitable from Day 1.

What is the way.?

the way. is Let’s get this out of.

How does the way. Let’s?

Let’s get this out of the way.

What is School 2020?

School 2020 is Copy is not for the faint of heart..

How does School 2020 Copy?

Copy School 2020 is not for the faint of heart.

What is It’s?

It’s is a full spectrum master’s level training for anyone responsible for generating revenue inside a digital business in 2020 and beyond..

How does It’s training?

It’s a full spectrum master’s level training for anyone responsible for generating revenue inside a digital business in 2020 and beyond.

What is you’ll?

you’ll is Within seconds of enrolling, get immediate, lifetime access to: 7 complete copy training programs (each selling on their own for $1,000 - $2,000) 150+ training videos Dozens of proven templates, workbooks, checklists, bootcamps and over-the-shoulder tutorials..

How does you’ll enrolling,?

Within seconds of enrolling, you’ll get immediate, lifetime access to: 7 complete copy training programs (each selling on their own for $1,000 - $2,000) 150+ training videos Dozens of proven templates, workbooks, checklists, bootcamps and over-the-shoulder tutorials.

What is pooling together?

pooling together is All to give you results-based mastery over EVERY marketing asset that matters..

How does pooling together give?

All pooling together to give you results-based mastery over EVERY marketing asset that matters.

What is visitors?

visitors is Convert on your website Write any web page for SaaS, ecommerce or services using The Transformation Message Map and The 10x Page Plan, the foundation of 10x Web Copy that converts..

How does visitors Convert?

Convert visitors on your website Write any web page for SaaS, ecommerce or services using The Transformation Message Map and The 10x Page Plan, the foundation of 10x Web Copy that converts.

What is 4 complete funnels Frustrated?

4 complete funnels Frustrated is Plan and write by funnel maps with empty boxes you have no idea how to fill in?.

How does 4 complete funnels Frustrated Plan?

Plan and write 4 complete funnels Frustrated by funnel maps with empty boxes you have no idea how to fill in?

What is your funnels?

your funnels is Rethink with this quick-hit series on optimizing 4 distinct funnels..

How does your funnels Rethink?

Rethink your funnels with this quick-hit series on optimizing 4 distinct funnels.

What is Sam Woods Sells?

Sam Woods Sells is Instructor: for: $997 Engage, convert, retain and upsell your subscribers Sales emails, nurturing emails, onboarding emails - you gotta plan ‘em and you gotta write ’em..

How does Sam Woods Sells convert,?

Instructor: Sam Woods Sells for: $997 Engage, convert, retain and upsell your subscribers Sales emails, nurturing emails, onboarding emails - you gotta plan ‘em and you gotta write ’em.

What is we?

we is And that’s exactly what teach in this, our #1 most popular program..

How does we exactly?

And that’s exactly what we teach in this, our #1 most popular program.

What is Joanna Wiebe Sells?

Joanna Wiebe Sells is Instructor: for: $997 Optimize lead capture Turn visitors into leads, subscribers, webinar registrants and more with this foundational conversion copywriting training..

How does Joanna Wiebe Sells leads,?

Instructor: Joanna Wiebe Sells for: $997 Optimize lead capture Turn visitors into leads, subscribers, webinar registrants and more with this foundational conversion copywriting training.

What is Rule of One.?

Rule of One. is Includes the must-know.

How does Rule of One. Includes?

Includes the must-know Rule of One.

What is Joanna Wiebe Sells?

Joanna Wiebe Sells is Instructor: for: $997 Knock out winning FB and Insta ads What’s the secret to attracting more qualified links, reducing your ad costs, increasing engagement and generally killing it on paid social?.

How does Joanna Wiebe Sells out winning?

Instructor: Joanna Wiebe Sells for: $997 Knock out winning FB and Insta ads What’s the secret to attracting more qualified links, reducing your ad costs, increasing engagement and generally killing it on paid social?

What is It’s?

It’s is not a secret..

How does It’s not?

It’s not a secret.

What is Wahida Lakhani Sells?

Wahida Lakhani Sells is Instructor: for: $997 Perfect for course creators Use templates and the Coaching the Conversion framework to write course-launch emails that move people through the entire pre-launch and launch funnel..

How does Wahida Lakhani Sells write?

Instructor: Wahida Lakhani Sells for: $997 Perfect for course creators Use templates and the Coaching the Conversion framework to write course-launch emails that move people through the entire pre-launch and launch funnel.

What is Ry Schwartz Sells?

Ry Schwartz Sells is Instructor: for: $997 Send your subscribers to sales pages that convert If you’ve got a list of trial users, leads, subscribers or customers - or all of the above - close sales like a champ by sending them to a persuasive long-form sales page..

How does Ry Schwartz Sells convert?

Instructor: Ry Schwartz Sells for: $997 Send your subscribers to sales pages that convert If you’ve got a list of trial users, leads, subscribers or customers - or all of the above - close sales like a champ by sending them to a persuasive long-form sales page.

What is Instructor,?

Instructor, is Track 1: Joanna Wiebe Instructor, Track 2: Ry Schwartz Sells for: $1997 Get Copy School 2020 - Copyhackers, Only Price $207 Tag: Copy School 2020 - Copyhackers Review..

How does Instructor, Track?

Instructor, Track 1: Joanna Wiebe Instructor, Track 2: Ry Schwartz Sells for: $1997 Get Copy School 2020 - Copyhackers, Only Price $207 Tag: Copy School 2020 - Copyhackers Review.