Master of media buying mastermind 2019

Question and Answer

What is "Experts,?

"Experts, is Egos, & The Most Magical Traffic Secrets Exposed, Ever!" What You Learn When You Lock 44 Top Traffic Experts In A Room For Two Days... Have you ever been curious what tricks traffic generation experts swap with one another when talking privately?.

How does "Experts, ever been?

"Experts, Egos, & The Most Magical Traffic Secrets Exposed, Ever!" What You Learn When You Lock 44 Top Traffic Experts In A Room For Two Days... Have you ever been curious what tricks traffic generation experts swap with one another when talking privately?

What is I?

I is Well, was..

How does I was.?

Well, I was.

What is I?

I is wanted to know the traffic generation methods the best of the best use to build their own businesses..

How does I wanted?

I wanted to know the traffic generation methods the best of the best use to build their own businesses.

What is NOT the stuff?

NOT the stuff is they share with the public..

How does NOT the stuff share?

NOT the stuff they share with the public.

What is NOT the stuff?

NOT the stuff is And they teach in their courses..

How does NOT the stuff teach?

And NOT the stuff they teach in their courses.

What is I?

I is wanted to know their personal traffic generation methods; the stuff they spend their own money on..

How does I wanted?

I wanted to know their personal traffic generation methods; the stuff they spend their own money on.

What is I?

I is So, shelled-out close to twenty grand to host a private event... and find out..

How does I shelled-out?

So, I shelled-out close to twenty grand to host a private event... and find out.

What is I?

I is invited marketers from the Agora Companies, and over 45 of the most popular, most respected media buying and traffic generation experts on the planet..

How does I invited?

I invited marketers from the Agora Companies, and over 45 of the most popular, most respected media buying and traffic generation experts on the planet.

What is us.?

us. is All but one agreed to join.

How does us. agreed?

All but one agreed to join us.

What is (He's?

(He's is now dead to me.) Then, for two days (February 15-16, 2019)... in a private room at the Belvedere Hotel in Baltimore, Maryland... I pushed these experts to the max..

How does (He's pushed?

(He's now dead to me.) Then, for two days (February 15-16, 2019)... in a private room at the Belvedere Hotel in Baltimore, Maryland... I pushed these experts to the max.

What is them?

them is Putting on the spot, spurring them to give-up their best traffic insights..

How does them Putting?

Putting them on the spot, spurring them to give-up their best traffic insights.

What is a fire under?

a fire under is And, to blaze their butts, I had a badass championship belt designed to award to whichever expert gave the most amount of value over the two days..

How does a fire under blaze?

And, to blaze a fire under their butts, I had a badass championship belt designed to award to whichever expert gave the most amount of value over the two days.

What is baby...?

baby... is And, oh this thing, of course, drove the experts WILD..

How does baby... drove?

And, oh baby... this thing, of course, drove the experts WILD.

What is ego,?

ego, is Out of they wanted that belt..

How does ego, wanted?

Out of ego, they wanted that belt.

What is They?

They is were going nuts over it..

How does They were going?

They were going nuts over it.

What is it?

it is Putting up to their waists..

How does it Putting?

Putting it up to their waists.

What is pics of it.?

pics of it. is Taking.

How does pics of it. Taking?

Taking pics of it.

What is it?

it is Posting on their social media..

How does it Posting?

Posting it on their social media.

What is they?

they is Yeah... wanted it..

How does they wanted?

Yeah... they wanted it.

What is I?

I is Which is exactly why had it created in the first place..

How does I is exactly?

Which is exactly why I had it created in the first place.

What is I?

I is wanted them charged-up to give, give, give their best stuff..

How does I wanted?

I wanted them charged-up to give, give, give their best stuff.

What is boy?

boy is And did they!.

How does boy did?

And boy did they!

What is (I'll?

(I'll is tell you who won the belt in a bit.) When all was said and done... This gathering -- what I appropriately call The Masters of Media Buying Mastermind -- was "the MOST EPIC TRAINING event ever held on traffic generation and media buying, anywhere"..

How does (I'll tell?

(I'll tell you who won the belt in a bit.) When all was said and done... This gathering -- what I appropriately call The Masters of Media Buying Mastermind -- was "the MOST EPIC TRAINING event ever held on traffic generation and media buying, anywhere".

What is bar none!?

bar none! is Hands-down,.

How does bar none! Hands-down,?

Hands-down, bar none!

What is my words.?

my words. is That's not.

How does my words. not?

That's not my words.

What is the experts?

the experts is That's what almost all of in the room said to me when we wrapped-up..

How does the experts said?

That's what almost all of the experts in the room said to me when we wrapped-up.

What is these two days?

these two days is What made so friggin' valuable?.

How does these two days made?

What made these two days so friggin' valuable?

What is the volume?

the volume is Well, of popular experts all gathered together for the first time, aside... It's an easy question to answer; the stuff these guys revealed was INSANE!.

How does the volume all gathered?

Well, the volume of popular experts all gathered together for the first time, aside... It's an easy question to answer; the stuff these guys revealed was INSANE!

What is I'm?

I'm is talking traffic generation strategies and tactics I not only never heard before, also presented with such clarity and depth even a non-media-buyer like me was able to get it all right away..

How does I'm talking?

I'm talking traffic generation strategies and tactics I not only never heard before, also presented with such clarity and depth even a non-media-buyer like me was able to get it all right away.

What is we?

we is And, covered A TON!.

How does we covered?

And, we covered A TON!

What is I?

I is made sure of that..

How does I made sure?

I made sure of that.

What is I?

I is Because had a ton of questions..

How does I had?

Because I had a ton of questions.

What is the official agenda (below)?

the official agenda (below) is Check out sent to the experts in advance..

How does the official agenda (below) Check out?

Check out the official agenda (below) sent to the experts in advance.

What is We?

We is followed this baby to the tee: Sick, right?!.

How does We followed?

We followed this baby to the tee: Sick, right?!

What is hindsight,?

hindsight, is In I probably could have sold tickets to this bad boy for $15K or more a pop..

How does hindsight, probably could have sold?

In hindsight, I probably could have sold tickets to this bad boy for $15K or more a pop.

What is it all day long.?

it all day long. is And gotten.

How does it all day long. gotten?

And gotten it all day long.

What is I?

I is did have a pro A/V team record the entire thing for me and the experts in attendance..

How does I did have?

I did have a pro A/V team record the entire thing for me and the experts in attendance.

What is I?

I is wanted to make sure I didn't miss a single word..

How does I wanted?

I wanted to make sure I didn't miss a single word.

What is I?

I is And wanted documentation of this historic gathering for posterity (and some bragging rights)..

How does I wanted?

And I wanted documentation of this historic gathering for posterity (and some bragging rights).

What is *** But,?

*** But, is I have NO plans right now to ever sell these recordings..

How does *** But, have?

*** But, I have NO plans right now to ever sell these recordings.

What is I?

I is f I do decide to sell them sometime in the future, you can be sure they'll command a pretty penny..

How does I do decide?

If I do decide to sell them sometime in the future, you can be sure they'll command a pretty penny.

What is This...?

This... is So, with all that being said... right here... is your lil sneak peek (from my iPhone)... Behind The Curtain Of This Historic Gathering... What process do you use to test and rollout new marketing funnels before you invest heavily in paid traffic?" Posing this question is how I opened day one..

How does This... all that being said...?

So, with all that being said... This... right here... is your lil sneak peek (from my iPhone)... Behind The Curtain Of This Historic Gathering... What process do you use to test and rollout new marketing funnels before you invest heavily in paid traffic?" Posing this question is how I opened day one.

What is I?

I is wanted to understand what these top traffic experts do to test and prove new campaigns quickly....

How does I wanted?

I wanted to understand what these top traffic experts do to test and prove new campaigns quickly...

What is a bunch of money?

a bunch of money is without wasting in the process..

How does a bunch of money wasting?

without wasting a bunch of money in the process.

What is they?

they is Like... do have a system for this?.

How does they Like... do?

Like... do they have a system for this?

What is The answer,?

The answer, is I saw, is ABSOLUTELY..

How does The answer, saw,?

The answer, I saw, is ABSOLUTELY.

What is the next hour,?

the next hour, is For the discussion was focused on the different workflowsused to roll-out new campaigns, the couple of metrics looked at to make decisions, and the benchmarks to hit before going out to paid traffic..

How does the next hour, was focused?

For the next hour, the discussion was focused on the different workflowsused to roll-out new campaigns, the couple of metrics looked at to make decisions, and the benchmarks to hit before going out to paid traffic.

What is me,?

me, is Probably, most valuable to was hearing Katie Vogel, the Chief Marketing Officer at Agora Financial, share how they prove-out their campaigns with email, first, to avoid any unnecessary costs..

How does me, was hearing?

Probably, most valuable to me, was hearing Katie Vogel, the Chief Marketing Officer at Agora Financial, share how they prove-out their campaigns with email, first, to avoid any unnecessary costs.

What is I?

I is also explained the system we use at MFA for rolling-out new campaigns as Minimum Viable Funnels (MVF)..

How does I also explained?

I also explained the system we use at MFA for rolling-out new campaigns as Minimum Viable Funnels (MVF).

What is An MVF?

An MVF is is the smallest number of funnel steps possible which can still confirm you have a winner..

How does An MVF is?

An MVF is the smallest number of funnel steps possible which can still confirm you have a winner.

What is It's?

It's is the system we use all the time to see if we have a campaign which converts....

How does It's use?

It's the system we use all the time to see if we have a campaign which converts...

What is we?

we is BEFORE waste any time creating any email sequences, upsells, down-sells, backend offers, or paid traffic..

How does we waste?

BEFORE we waste any time creating any email sequences, upsells, down-sells, backend offers, or paid traffic.

What is SIMPLE INSIGHT #1:?

SIMPLE INSIGHT #1: is SIMPLE INSIGHT #1: You need a system for quickly and safely proving the profitability of new marketing funnels before you roll them out to paid traffic..

How does SIMPLE INSIGHT #1: need?

SIMPLE INSIGHT #1: You need a system for quickly and safely proving the profitability of new marketing funnels before you roll them out to paid traffic.

What is you?

you is This is how save yourself time and money..

How does you is?

This is how you save yourself time and money.

What is you?

you is "Once see you have a campaign which is converting, what's your process for optimizing, then scaling it?" This was a meaty session... Cause we talked about optimizing a variety of different campaign models as well as different types of ads on different platforms (e.g. Facebook, Youtube, Google)..

How does you see?

"Once you see you have a campaign which is converting, what's your process for optimizing, then scaling it?" This was a meaty session... Cause we talked about optimizing a variety of different campaign models as well as different types of ads on different platforms (e.g. Facebook, Youtube, Google).

What is these approaches?

these approaches is The one step all of have in common is the necessity of identifying your campaign constraint before you attempt to optimize or improve anything..

How does these approaches step?

The one step all of these approaches have in common is the necessity of identifying your campaign constraint before you attempt to optimize or improve anything.

What is Your campaign constraint?

Your campaign constraint is is nothing more than the step or page in your marketing funnel which is underperforming the most for its benchmark..

How does Your campaign constraint is?

Your campaign constraint is nothing more than the step or page in your marketing funnel which is underperforming the most for its benchmark.

What is SIMPLE INSIGHT?

SIMPLE INSIGHT is SIMPLE INSIGHT #2: It’s easy to optimize a marketing funnel when you, first, identify the campaign constraint..

How does SIMPLE INSIGHT optimize?

SIMPLE INSIGHT #2: It’s easy to optimize a marketing funnel when you, first, identify the campaign constraint.

What is it's?

it's is This is why so important you have your tracking set-up properly..

How does it's is?

This is why it's so important you have your tracking set-up properly.

What is your tracking?

your tracking is Done correctly, shows you the campaign constraint..

How does your tracking shows?

Done correctly, your tracking shows you the campaign constraint.

What is we?

we is When got the topic of scaling, a lot was shared about how to adjust your targeting, when to expand to new traffic sources, how to adjust your ad creative (i.e. images and copy), and even how to properly adjust your budget Personally, I had no idea there's a right and wrong way to increase and decrease your traffic budget on something like Facebook..

How does we got?

When we got the topic of scaling, a lot was shared about how to adjust your targeting, when to expand to new traffic sources, how to adjust your ad creative (i.e. images and copy), and even how to properly adjust your budget Personally, I had no idea there's a right and wrong way to increase and decrease your traffic budget on something like Facebook.

What is Tom,?

Tom, is one of the top marketers from Agora Financial, explained why adjusting your budget properly is so important, along with what he called your Daily Account Threshold..

How does Tom, explained?

Tom, one of the top marketers from Agora Financial, explained why adjusting your budget properly is so important, along with what he called your Daily Account Threshold.

What is something?

something is Really insightful how so small like changing your traffic budget can have a huge impact on your ability to scale on a platform like Facebook..

How does something like?

Really insightful how something so small like changing your traffic budget can have a huge impact on your ability to scale on a platform like Facebook.

What is SIMPLE INSIGHT #3:?

SIMPLE INSIGHT #3: is SIMPLE INSIGHT #3: Use a “timing system” for scaling your ad campaigns to best leverage the Facebook algorithm, and to prevent your account from getting flagged..

How does SIMPLE INSIGHT #3: scaling?

SIMPLE INSIGHT #3: Use a “timing system” for scaling your ad campaigns to best leverage the Facebook algorithm, and to prevent your account from getting flagged.

What is It's?

It's is important to make adjustments to your budgets properly..

How does It's make?

It's important to make adjustments to your budgets properly.

What is the mack daddy?

the mack daddy is "So let's talk about of all traffic sources, right now, Facebook. What's the most effective way you're using it today?" This question set-off a firehose of discussion, with some really, really interesting insights..

How does the mack daddy let's?

"So let's talk about the mack daddy of all traffic sources, right now, Facebook. What's the most effective way you're using it today?" This question set-off a firehose of discussion, with some really, really interesting insights.

What is these guys?

these guys is Cause not only are doing some unique stuff with the typical advertising methods on Facebook, they're also doing some cool, cutting-edge stuff..

How does these guys Cause not only?

Cause not only are these guys doing some unique stuff with the typical advertising methods on Facebook, they're also doing some cool, cutting-edge stuff.

What is a discussion?

a discussion is Like, there was about how to crank-up the profitability of your Facebook ads by adding some simple text messaging... And there was another discussion about some really effective scripting, timing, and delivery of Facebook Lives to really ratchet-up sales conversions... As well, a chunk of time was invested in talking about the different types of videos which are most effective on Facebook... how to use those videos to identify the hottest prospects in a market... and ways to do it for pennies per prospect..

How does a discussion was?

Like, there was a discussion about how to crank-up the profitability of your Facebook ads by adding some simple text messaging... And there was another discussion about some really effective scripting, timing, and delivery of Facebook Lives to really ratchet-up sales conversions... As well, a chunk of time was invested in talking about the different types of videos which are most effective on Facebook... how to use those videos to identify the hottest prospects in a market... and ways to do it for pennies per prospect.

What is a chunk of time?

a chunk of time is As well, was invested in talking about the different types of videos which are most effective on Facebook... how to use those videos to identify the hottest prospects in a market... and ways to do it for pennies per prospect..

How does a chunk of time was invested?

As well, a chunk of time was invested in talking about the different types of videos which are most effective on Facebook... how to use those videos to identify the hottest prospects in a market... and ways to do it for pennies per prospect.

What is us?

us is This brought to the end of day one..

How does us brought?

This brought us to the end of day one.

What is boy...?

boy... is was this a jam-packed day!.

How does boy... was?

boy... was this a jam-packed day!

What is Day two...?

Day two... is "Alright, what's the best way to use YouTube, today, to drive crazy traffic? What do you guys got?" Again, the floodgates opened... A bunch of time was devoted to sharing the most effective video models to use in different places on YouTube..

How does Day two... use?

Day two... "Alright, what's the best way to use YouTube, today, to drive crazy traffic? What do you guys got?" Again, the floodgates opened... A bunch of time was devoted to sharing the most effective video models to use in different places on YouTube.

What is specific storytelling hacks?

specific storytelling hacks is Even specific storytelling hacks and scripting tricks were shared..

How does specific storytelling hacks scripting?

Even specific storytelling hacks and scripting tricks were shared.

What is the focus?

the focus is Then, shifted to....

How does the focus shifted?

Then, the focus shifted to...

What is you?

you is how do get your videos out in front of your perfect prospects..

How does you do?

how do you get your videos out in front of your perfect prospects.

What is you?

you is And, how do do it on the cheap..

How does you do?

And, how do you do it on the cheap.

What is (I?

(I is always love the cost-saving hacks.) They also talked about how to set-up your videos inside of YouTube to take advantage of the algorithm... and get your videos listed at the top of the recommended section for your prospects..

How does (I always love?

(I always love the cost-saving hacks.) They also talked about how to set-up your videos inside of YouTube to take advantage of the algorithm... and get your videos listed at the top of the recommended section for your prospects.

What is Native advertising? What's?

Native advertising? What's is "Okay, what about the best stuff you guys are doing?" Immediately, Katie and Tom from Agora Financial jumped in to share what they're doing..

How does Native advertising? What's are doing?"?

"Okay, what about Native advertising? What's the best stuff you guys are doing?" Immediately, Katie and Tom from Agora Financial jumped in to share what they're doing.

What is AF's?

AF's is Of course, since driving a disgusting amount of native traffic -- like, a bonkers amount!.

How does AF's driving?

Of course, since AF's driving a disgusting amount of native traffic -- like, a bonkers amount!

What is -- everybody?

-- everybody is in the room was excited to hear what the heck they're doing..

How does -- everybody was excited?

-- everybody in the room was excited to hear what the heck they're doing.

What is Katie and Tom?

Katie and Tom is And generously laid it all out for us: How they choose the native platforms to use... How they design their native ads... How they choose the copy... Where they drive traffic from their native ads... What metics they use to manage their native ad campaigns... How they scale their native ads... ... and more..

How does Katie and Tom generously laid?

And Katie and Tom generously laid it all out for us: How they choose the native platforms to use... How they design their native ads... How they choose the copy... Where they drive traffic from their native ads... What metics they use to manage their native ad campaigns... How they scale their native ads... ... and more.

What is It?

It is was awesome, to say the least..

How does It was?

It was awesome, to say the least.

What is After lunch Rich Schefren?

After lunch Rich Schefren is Then... took about 45 minutes to share a special presentation -- the new, groundbreaking stuff he's doing with data, analytics, and targeting..

How does After lunch Rich Schefren took?

Then... After lunch Rich Schefren took about 45 minutes to share a special presentation -- the new, groundbreaking stuff he's doing with data, analytics, and targeting.

What is It?

It is opens a whole new world of targeting and follow-up for us..

How does It opens?

It opens a whole new world of targeting and follow-up for us.

What is He?

He is calls this new stuff we can now do Identity-Based Marketing..

How does He calls?

He calls this new stuff we can now do Identity-Based Marketing.

What is Rich?

Rich is explained that today....

How does Rich explained?

Rich explained that today...

What is the availability of data and website analytics,?

the availability of data and website analytics, is NOW... because of we (marketers) can use some amazing marketing tactics and strategies we couldn't before..

How does the availability of data and website analytics, (marketers) can use?

NOW... because of the availability of data and website analytics, we (marketers) can use some amazing marketing tactics and strategies we couldn't before.

What is I?

I is Stuff, had absolutely no idea was possible..

How does I Stuff,?

Stuff, I had absolutely no idea was possible.

What is hypey.?

hypey. is And that's not being.

How does hypey. not being?

And that's not being hypey.

What is it?

it is Check out... stuff like... (you ready for this!!)... How to send a compliant non-spam email to every person who visits your website, regardless of whether they opt-in or not..

How does it Check?

Check it out... stuff like... (you ready for this!!)... How to send a compliant non-spam email to every person who visits your website, regardless of whether they opt-in or not.

What is banner ads?

banner ads is How to display for your product across the web, to your prospects,... even if they've never visited your website before..

How does banner ads display?

How to display banner ads for your product across the web, to your prospects,... even if they've never visited your website before.

What is targeted ads?

targeted ads is How to run on Facebook for people actively shopping for your type of product or service..

How does targeted ads run?

How to run targeted ads on Facebook for people actively shopping for your type of product or service.

What is everyone?

everyone is Needless to say, in the room was blown-away by the impact this kind of new marketing can have..

How does everyone say,?

Needless to say, everyone in the room was blown-away by the impact this kind of new marketing can have.

What is We?

We is took a short break..

How does We took?

We took a short break.

What is the main mastermind...?

the main mastermind... is Then, got back to "Okay, talk to me about all the other traffic methods you're using that we haven't covered yet. What else is working like crazy for you?" This opened a whole slew of discussions..

How does the main mastermind... got back?

Then, got back to the main mastermind... "Okay, talk to me about all the other traffic methods you're using that we haven't covered yet. What else is working like crazy for you?" This opened a whole slew of discussions.

What is Everything?

Everything is from mobile ads... direct mail... newspaper advertising... email solo ads... all the way to joint ventures... chat bots... messenger marketing... and desktop notifications..

How does Everything chat?

Everything from mobile ads... direct mail... newspaper advertising... email solo ads... all the way to joint ventures... chat bots... messenger marketing... and desktop notifications.

What is Tons?

Tons is of great stuff here..

How does Tons stuff?

Tons of great stuff here.

What is it?

it is Then, of course, was time to for the group to vote on which expert won the championship belt and the title of Champion of The Masters Of Media Buying Mastermind... Pretty friggin' cool, right?!.

How does it was?

Then, of course, it was time to for the group to vote on which expert won the championship belt and the title of Champion of The Masters Of Media Buying Mastermind... Pretty friggin' cool, right?!

What is We?

We is then wrapped-up and let everyone do some additional networking..

How does We wrapped-up?

We then wrapped-up and let everyone do some additional networking.

What is lots?

lots is And of new bonds and friendships formed..

How does lots formed.?

And lots of new bonds and friendships formed.

What is As attendees?

As attendees is Needless to say... shared with me on the way out... "The Masters of Media Buying Mastermind was EPIC!" "Historic!" "INSANELY VALUABLE!!" And I'm grateful for every expert who was so generous with their knowledge and experience..

How does As attendees say...?

Needless to say... As attendees shared with me on the way out... "The Masters of Media Buying Mastermind was EPIC!" "Historic!" "INSANELY VALUABLE!!" And I'm grateful for every expert who was so generous with their knowledge and experience.