The Art of effective Client Management Program by Tom Critchlow
Tom Critchlow – The Art of effective Client Management
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Every successful project starts with a foundation of Strong client management
Understanding clients’ values is key to managing them. This means that we must put ourselves in their shoes and understand the context of our projects. So that we can make recommendations and projects that have impact, not just documents that collect dust, we need to understand our clients’ priorities, goals, and resources.
Client SEO is a complex discipline that requires management. We expect our clients to assign resources in service. of Our goals, whether they be in engineering, product, marketing or editorial, are important. We can’t just provide recommendations; we must advocate for SEO projects.
You will be able to:
Manage client expectations more effectively
Communicate clearly and confidently
Get buy-For your recommendations, set a budget
Keep clients happy by upselling
Build trusting relationships more effectively
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