Shane Melaugh – Audience From Scratch

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Shane Melaugh – Audience From Scratch

The reality lived by 90%+ of online entrepreneurs is different from the dream. VERY different…

When we start building an online business, we dream of how great it will be to have a business that works while we’re sleeping, to be free from a strict work schedule and tyrannical bosses… to be able to work from cozy coffee shops or while sitting on a beach, perhaps.

More importantly: to be free.

To have freedom over our work, over our schedule, over our time. To be free to do meaningful, self-directed work that we actually enjoy doing. To bring something of real value to the world.

It’s a beautiful scenario we paint in our minds, isn’t it?

We don’t dream of staring at a screen all day, every day.

We don’t dream of work that never ends, that creeps into every corner of our lives…

We don’t dream of an endless grind of learning new things, trying new things, putting ourselves out there and being disappointed, over and over again.

But that’s the reality most entrepreneurs face. We didn’t sign up for this, but this is what we got.

If you asked the younger version of yourself, from a few years ago, they’d expect that you should be successful by now. That was the plan, wasn’t it? You should have a thriving online business by now. You should have a website that gets lots of traffic, a growing list of email subscribers, followers, fans…

But somehow, that “figuring things out” phase seems to draw out forever.

What You’ll Discover in the Course

Some of the modules in the course:

The 3 Components of Audience Building
There are 3 components that must be in place for an audience to grow. Miss any one of these and you’ll be perpetually struggling.

The Treadmill & The Power Curve
Discover why most online entrepreneurs are stuck on “the treadmill” and learn how to use power curves to escape this predicament. Once you understand this principle, you’ll see it everywhere!

The Manifesto Method
How exactly can you create something that people will want to rally around – something that generates fans, not just followers? The Manifesto Method is your step-by-step recipe to do it!

The Story Challenge
Looking for a way to kick-start your audience growth? The Story Challenge is a method you can use to generate buzz around your brand and find your first group of fans.

Content Deconstruction
The Internet is full of good content that no one’s ever heard about. In the course, you’ll learn a framework to help you create content that actually gets noticed and gets results.

The 8 Content Dimensions
Develop x-ray vision for online content. Once you go through the module with the 8-dimensions framework, you’ll finally understand why some content succeeds, while most content fails.

Authentic Audience Interaction
Learn why “engagement” is overrated and how you can open an authentic, value-driven dialogue with your audience.

Serial Interactive Content
Discover the most powerful recipe for creating content that boosts your reach, turns people into fans & builds meaningful relationships between a creator and their audience.

Putting it All Together: The Audience Building Master-Plan
The Audience from Scratch course is chock-full of valuable strategies for reaching more people and turning visitors into die-hard fans. But it’s not just a collection of tips or strategies. The course is topped off with a step-by-step system that you can follow. It gives you a clear roadmap, telling you exactly what to do and in what order, to build your audience – even if you’re starting from literally zero!