Italian Masters Series – Guiding Associations (From Evolution of Psychotherapy 1995) – Jeff Zeig

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Summary

• Description: Zeig (1995) demonstrates the Ericksonian approach to psychotherapy while working with Carol, a woman whose nail-biting habit is rooted in anxiety.

• After gathering information on her personal history, Zeig helps Carol utilize her values and history to affect change.

• The process is both humorous and dramatic.

• After working to change associations linked to the problem behavior, Zeig offers Carol an ordeal that will produce a "guaranteed cure." Hypnosis is offered as the "dessert", rather than the main course.

• Educational Objectives: To describe the method of "orienting toward." Given a patient, demonstrate appropriate use of the technique of guiding associations.

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