Modern PR — How To Get Press Coverage For Your Business – Brad Merrill

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Summary

• What you'll learn Learn how to build and leverage relationships with journalists Identify the reporters most likely to write about your business Build a narrative around your brand and succinctly articulate your story Write a perfect email pitch that gets reporters' attention and drives results Get your company featured in popular blogs and mainstream publications Appropriately handle the issue of negative publicity Description UDEMY’S #1 BESTSELLING PUBLIC RELATIONS COURSE!

• "Brad's course was awesome.

• He gets you thinking in the right mindset, and because he has experience being on the other side of the email he provides useful insight." —Amir, Udemy Student "I normally purchase a few courses in the same topic and pass them all, just in case one have something important which the other one doesn't.

• I'd say Brad's course is the most useful and honest one about PR coverage among the others." —Fuad, Udemy Student "Practical, common sense advice that you would hope a seasoned industry insider would give you if you were so lucky to know him." —Randy, Udemy Student It's no secret that press coverage is massively important for new companies and products.

• Whether you want to reach new customers, get a meeting with that investor you're after, or just build a sense of social proof and legitimacy around your brand, being featured in a popular media outlet is an excellent way to reach your goals—without spending a dime!