Drew Boyd – Measure Salesforce Effectiveness

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Summary

• Measure Salesforce EffectivenessBy: Drew BoydDuration: 41m 37sReleased: August 23, 2016Description:If you don’t measure the right things at the right times, you’ll miss big opportunities to improve your sales team’s performance and you’ll lose valuable revenue.

• Find out how to manage the effectiveness of your salesforce.

• Drew Boyd helps you define the sales task, which guides all decisions such as who you hire, how you deploy your team, and how you manage them day-to-day.

• He then helps you identify and evaluate all of the components that make for a successful sales strategy: customer base, product/service mix, sales activities, sales support, and sales process.

• Lastly, he helps you determine the impact you are having on your customer, conduct a win/loss analysis, and evaluate sales deployment.Topics include:Defining the sales taskCalling on the right customers with the right products and servicesEvaluating your team’s sales activitiesMeasuring outputs of sales: customer satisfaction, wins, losses, etc.Contents:Introduction1.