James Wedmore – How to Address and Overcome Any Objection

Keywords List

the

The

you

You

to

TO

and

And

AND

your

Summary

• James Wedmore – How to Address and Overcome Any ObjectionWhy addressING Objections is Responsible for +$40 Million in Sales in my businessWhen you’re in business, you are in sales.

• No way around it.I resisted that fact for a long time.

• I was so darn afraid of the “no” and what that would mean about me and the future of my business, that I wouldn’t even bother selling at all (spoiler alert: this resulted in making zero dollars).Sound familiar?It took me years before I realized how much you can drastically decrease “rejection” and the “no’s” when you simply understand and learn how to work with objections.And here’s a helpful hint:When the Sale Doesn’t Happen for you… it’s rarely a “NO!”Have you ever considered that the reason you didn’t get the sale was simply because your prospect had a question that wasn’t addressed?Maybe they simply had a concern.

• They felt afraid, not ready, too busy, or even unsupported at home.Those are not “NOs.” They are “Not Yets”.“Not until I know it’s right for me…”“Not until I know I can do it…”“Not until I know I have the money”THIS is why…99% of All Objections are rooted in fearYour product, program, or offer is an invitation to make a BIG CHANGE in someone’s life.

• So it’s only natural that your most ideal prospects would be scared!BUT…It’s your job to help your people move through that fear into hope and possibility.