International SEO Fundamentals – David Booth

Keywords List

and

to

of

international

search

engines

International

the

as

how

Summary

• Attract international visitors to your websites with these SEO tips from David Booth.

• This course will help viewers develop and implement a successful strategy for international SEO, which is increasingly important given globalization; the localized versions of leading search engines like Google, Bing, and Yahoo; and the market share of such search engines as Baidu (China), Yandex (Russia), Naver (South Korea), and others.

• David reviews global and regional aspects of how to determine target markets and optimize your website for different countries and languages.

• He then explains the technical elements of international SEO, including how search engines handle multilingual and multiregional content, and which methods to use to let search engines know just whom you're targeting.

• Viewers then explore international content strategy and crucial on-page elements and optimization strategies.