Making Innovation Pay – Bruce Berman

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Summary

• DESCRIPTION Many companies and executives talk about patents, but few can demonstrate significant returns from them.

• Who are the elite companies and managers that have created wealth and profit from IP rights, and how have they done it?

• What do they advise others do to achieve higher profit margins, better returns on costly R&D, and increased shareholder value?

• This reader-friendly book focuses on ten companies and managers/advisors who have successfully implemented wealth-generating patent programs--and shows you how you can do it too.

• Distinguishing Patent Trolls from Independent Asserters.